Quick taste test. Let’s say you’re watching a video from Justin Timberlake. What type of video comment would be awesome to see: one from JT himself, one from people you care about who love the video...or one from just the last random person to stop by?

When it comes to the conversations happening on YouTube, recent does not necessarily mean relevant. So, comments will soon become conversations that matter to you. In the coming months, comments from people you care about will rise up where you can see them, while new tools will help video creators moderate conversations for welcome and unwelcome voices.

Starting this week, you’ll see the new YouTube comments powered by Google+ on your channel discussion tab. This update will come to comments on all videos later this year, as we bring you more ways to connect with familiar faces on YouTube. Here’s what comments will look like later this year in a sample video from SoulPancake:



Here’s more detail:

  • Comments you care about move to the top: You’ll see posts at the top of the list from the video’s creator, popular personalities, engaged discussions about the video, and people in your Google+ Circles.
  • Join the conversation publicly or privately: You can choose to start a conversation so that it is seen by everyone on YouTube and Google+, only people in your Circles or just your bestie. Like Gmail, replies are threaded so you can easily follow conversations.
  • Better ways to moderate comments: You have new tools to review comments before they’re posted, block certain words or save time by auto-approving comments from certain fans. These can help you spend less time moderating, and more time sharing videos and connecting with your fans.

If you’re not yet using a Google+ profile or page on YouTube, you can sign up here or visit here to learn more.

Nundu Janakiram, Product Manager, and Yonatan Zunger, Principal Engineer, recently watched “A Capella Science - Bohemian Gravity!”